The Gimmick Table: The Origin of The Missing Link
Posted: Oct 16th 2025 By: Brian Damage - RingTheDamnBell.com
A gimmick is something that is intended to hook the attention of fans to a wrestler. They may be outrageous or steeped more in reality. Whatever the case may be, some have succeeded and many others have failed. The Gimmick Table takes a look at the origins of some of your favorite and not-so-favorite gimmicks of professional wrestlers.
Today we browse the gimmick of The Missing Link
Dewey Robertson was a semi successful professional wrestler who began his career in the early 1960’s. His clean cut image and grappling skills made him a fan favorite. The problem was, Robertson wasn’t getting the main event level pushes from promoters. Robertson tried to turn his character heel, but still never made it out of the mid card. The breaking point in his career came when he tried to find work with Fritz Von Erich’s World Class territory and was denied work.
Robertson saw other wrestlers with less mat skills than him find success and opportunities. He began to realize that his old school mentality was being phased out in professional wrestling. Gone were the days of wrestlers being pushed based on their in ring technique, but rather the outrageous characters many were playing. Robertson talked to his friend Gene Petit, who was wrestling in World Class as ‘The Mongol’ and started picking his brain about how he reinvented himself into a different type of character. Petit told him it wasn’t just about wrestling under a specific gimmick, but to create a complete backstory and live the gimmick 24/7.
Dewey Robertson went to work on reinventing himself. He decided to shave his head, only leaving small patches of hair. He grew facial hair and painted his face green and black. Robertson gave himself the name of Max the Missing Link. Dewey created a backstory where he was discovered living in the mountains inside of a cave and was the missing link between ape and man. A modern day caveman of sorts that could not talk…only grunt and groan. He also changed his wrestling style from being scientific and technical to a brawling style. The character of Max the Missing Link made its debut in 1983 and became an instant success.
To further the believability of the gimmick, Dewey kept up the character outside the ring whether it was in the locker room or out on the streets in public. Freebird Buddy Roberts who was friends with Dewey, once said that he didn’t initially recognize his friend under the new gimmick and thought that this Missing Link wrestler was legitimately crazy. Eventually, the promoters dropped the Mx from his name and he only competed under the Missing Link name. He wrestled successfully throughout various territories including the WWF. Dewey Robertson kept the gimmick for the remainder of his wrestling career, up until his retirement in 2004.
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Spotlight in History
- 1966 Ramon Torres def. Lorenzo Parente for the TSW Missouri Junior Heavyweight Title
- 1973 Rip Tyler & Eddie Sullivan def. The Hollywood Blondes (Jerry Brown & Dale Valentine) for the TSW United States Tag Team Titles
- 1974 Thunder Cloud & White Cloud def. Bob Sweetan & Seigfried Stanke for the TSW United States Tag Team Titles
- 1978 Ray Candy & Steven Little Bear def. Ernie Ladd & The Assassin for the TSW United States Tag Team Titles
- 2004 Michael Barry became the NWA-OK Oklahoma Heavyweight Champion
- 2006 Tyler Bateman def. Seth Allen for the MSWA Mid-South Cruiserweight Title
- 2006 Michael Faith became the MSWA Oklahoma Champion
- 2016 Athena def. Erica for the IZW Queens Title
- 2022 The Blue Bolt def. Richie Adams for the WFC Prime Title
- 2022 Koko def. Reed for the WFC Hometown Heroes Title
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- 04-19 1987 Bubba Rogers def. One Man Gang for the UWF Heavyweight Title
- 04-19 2008 New Canada (The Canadian Luchadore & The Canadian Red Devil) def. La M (El Choppo & Jesus Rodriguez) for the ComPro Tag Team Titles
- 04-19 2008 The New Age Syndicate (Scott Sanders & Shawn Sanders) def. Nathan Sensation for the IZW Tag Team Titles
- 04-19 2013 Bree Ann def. Barbi Hayden for the NWA-TXO Rose Title
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- 04-19 2014 Tim Rockwell def. Jon Cross for the UWE Heavyweight Title
- 04-19 2014 Randy Price def. Drake Gallows for the IZW Impact Division Title
- 04-19 2014 Miss Diss Lexia def. Paige Turner for the IZW Queens Title
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- 04-20 2024 Kevin James Sanchez def. Montego Seeka for the EPW Heavyweight Title
- 04-21 1967 The Assassins (Assassin #1 & Assassin #2) became the TSW United States Tag Team Champions
- 04-21 1979 Mike George def. Jerry Stubbs for the TSW Louisiana Title
- 04-21 2006 Ray Martinez became the SRPW X Division Champion
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- 04-22 1940 Jesse James def. Danny McShain for the NWA World Light Heavyweight Title
- 04-22 1955 Ricki Starr def. Mike Clancy for the TSW Oklahoma Junior Heavyweight Title
- 04-22 1968 The Spoilers (Spoiler #1 & Spoiler #2/Smasher Sloan) def. Fritz Von Erich & Billy Red Lyons for the WCCW American Tag Team Titles
- 04-22 1980 Terry Gordy def. Junkyard Dog for the MSW Louisiana Title
- 04-22 1985 The Great Kabuki became the WCCW Texas Brass Knuckles Champion
- 04-22 2006 Michael York def. Jon Davis for the TPW Heavyweight Title
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- 04-22 2016 Mascara La Parka def. Brock Landers for the MSWA Mid-South Cruiserweight Title
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- 04-22 2023 Devion Black def. Adrian Vega for the EPW All-American Title
- 04-22 2023 Logan Knight def. Gemini [2nd] for the EPW Heavyweight Title
- 04-23 1966 Ramon Torres def. Lorenzo Parente for the TSW Missouri Junior Heavyweight Title
- 04-23 1973 Rip Tyler & Eddie Sullivan def. The Hollywood Blondes (Jerry Brown & Dale Valentine) for the TSW United States Tag Team Titles
- 04-23 1974 Thunder Cloud & White Cloud def. Bob Sweetan & Seigfried Stanke for the TSW United States Tag Team Titles
- 04-23 1978 Ray Candy & Steven Little Bear def. Ernie Ladd & The Assassin for the TSW United States Tag Team Titles
- 04-23 2004 Michael Barry became the NWA-OK Oklahoma Heavyweight Champion
- 04-23 2006 Tyler Bateman def. Seth Allen for the MSWA Mid-South Cruiserweight Title
- 04-23 2006 Michael Faith became the MSWA Oklahoma Champion
- 04-23 2016 Athena def. Erica for the IZW Queens Title
- 04-23 2022 The Blue Bolt def. Richie Adams for the WFC Prime Title
- 04-23 2022 Koko def. Reed for the WFC Hometown Heroes Title
- 04-23 2022 Rhett def. Hornsby for the WFC Drillsville Title
- 04-24 1999 The Casualties of War (Grunt & Shrapnel) def. The East-West Express (J. J. Mustang & Joey Steiner) for the OPW Oklahoma Tag Team Titles
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- 04-24 2004 Tejas def. Al Jackson for the NWA Texas Title
- 04-24 2015 Rick Russo & Largus RagnaBrok became the MSWA Mid-South Tag Team Champions
- 04-24 2025 Floyd Maystorm def. Brandon Warhawk for the WAH Hunger Dojo Title
- 04-25 1969 Alberto Torres & Ramon Torres def. Karl Von Stroheim & Treach Phillips for the TSW United States Tag Team Titles
- 04-25 1971 Dusty Rhodes def. Sputnik Monroe for the TSW Brass Knucks Title
- 04-25 2003 Ichiban [1st] became the TPW Heavyweight Champion
- 04-25 2003 The Heatseekers (Karl Davis & Rick Styles) became the TPW Tag Team Champions
- 04-25 2003 Outcast def. Tyler Bateman for the TPW Light Heavyweight Title
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- 04-25 2008 2AM (Javi Hernandez & Kunna Keyoh) became the 3DW Dual Kombat Champion
- 04-25 2008 Al Farat became the 3DW Violent Division Champion
- 04-25 2008 Frankie Dee became the 3DW Femme Fatale Champion
- 04-25 2008 Joshua Smith def. Al Farat for the 3DW Violent Division Title
- 04-25 2010 David Kyzer def. Outlaw for the SWCW Luchadore Title
- 04-25 2010 David Kyzer became the SWCW All-American Champion
- 04-25 2021 Brandon Barricade def. Red for the ASP All Time Title
- 04-25 2021 Maui Mike & Malik Mayfield became the ASP Tag Team Champions
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Oklafan Quiz
Which one of the following wrestlers that wrestled for Christian Wrestling Entertainment did NOT wrestle against Matt Morgan?


